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Susan Sjwa Sells Chelsea Townhouse For $4.775M Represented By Nile Lundgren & Chloe Tucker Caine

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SOLD
$4,775,000
Nile Lundgren
Chloe Tucker Caine

New York

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Single Family Residence3,363 SF
Sold 10/28/2025
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Property Image
SOLD

Susan Sjwa Sells Chelsea Townhouse For $4.775M Represented By Nile Lundgren & Chloe Tucker Caine

304 West 18th Street

See Similar Deals
Single Family Residence3,363 SF
Sold 10/28/2025
Nile Lundgren
Chloe Tucker Caine
the dealplayerscompscontact
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Summary

NEW YORK
Asset Type:Single Family Residence
Price Per Square Foot:$1,419
Total Square Footage:3,363 SF
Transaction Type:Sale

The asset involved in the transaction is a single-family residence located at 304 West 18th Street in Chelsea, Manhattan. The property was sold for $4,775,000, featuring a total square footage of 3,363 and a price per square foot of $1,419.

Summary of transaction details:

  • Property Type: SFR
  • Transaction Amount: $4,775,000
  • Address: 304 West 18th Street
  • Market: Chelsea, Manhattan
  • Seller: Susan Sjwa
  • Seller's Representative: Nile Lundgren & Chloe Tucker Caine - Serhant

Nile Lundgren and Chloe Tucker Caine collaborated on this transaction after previously competing against each other on Owning Manhattan (Netflix). They introduced innovative marketing strategies, including a unique musical concept for the property tour, which gained notable attention and went viral. Their persistent efforts and creative approach were instrumental in successfully selling the townhouse amidst a sluggish market.

Players

Nile Lundgren
Serhant
Nile Lundgren
9 deals$81.2M volume(917) 453-4526
BROKER
Chloe Tucker Caine
Serhant
Chloe Tucker Caine
1 deal$4.8M volume(310) 279-6155
BROKER

Details

SOLD
IMAGE: Nile Lundgren & Chloe Tucker Caine DATE: 10/28/2025 ADDRESS: 304 West 18th Street MARKET: Chelsea, Manhattan ASSET TYPE: SFR SELLER: Susan Sjwa SELLER'S REP: Nile Lundgren (@NileLundgren) & Chloe Tucker Caine (@ChloeInManhattan) - Serhant (@Serhant) SALE PRICE: $4,775,000 SF: 3,363 ~ PPSF: $1,419 NOTE FROM SELLER'S REP: The Rivals Who Teamed Up and Sold the Impossible. After facing off on Owning Manhattan (Netflix), Nile Lundgren and Chloe Tucker Caine joined forces — and together, rewrote the playbook on how to sell a Chelsea townhouse that every other broker had given up on. Chloe pitched Nile on a musical concept for the property tour. It sounded crazy — until it worked. Realtor.com later called it “one of the most innovative real-estate tours ever created.” From Broadway energy to business strategy, the campaign went viral. A one-minute version ran across NYC taxi screens for two months, reaching over one million unique viewers. Behind the scenes, the townhouse market was sluggish and negotiations complex. But Nile and Chloe stayed relentless — blending creative storytelling with tactical precision. The result? SOLD. “This deal was a masterclass in doing what others won’t,” says Chloe. “When you mix strategy, storytelling, and stamina — you get results no one else can,” adds Nile.

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