Whole Foods To Open Under Russell Galbut's Forma Miami in Late June

Key Points

• Whole Foods opens June 26 at the base of Forma Miami, Crescent Height's 39-story, 588-unit multifamily tower.

• Over 500 Florida-made items highlight rising local demand for upscale, walkable urban retail.

• Grocery-anchored multifamily projects like this one are surging — and Edgewater is booming.

Whole Foods Signals Edgewater’s Rise with New Flagship Store

Whole Foods Market is doubling down on Miami’s urban core. The Amazon-owned grocer is set to open its newest 53,400-square-foot store on June 26 at 2910 Biscayne Blvd. in Edgewater. But this isn’t just a new grocery stop — it’s a real estate play.

Anchoring the base of Crescent Heights’ 39-story Forma Miami, a 588-unit luxury tower, the new Whole Foods represents a growing trend: grocery-anchored multifamily developments designed for convenience, density, and lifestyle.

Whole Foods + Housing = Prime Urban Synergy

• Multifamily anchored by grocery is outperforming: According to JLL, retail in mixed-use projects — especially grocery-based — enjoys higher foot traffic, rents, and long-term tenant retention.

• Edgewater, a neighborhood once overlooked, now hosts a trophy-level retail tenant at one of its newest towers — a major signal for brokers and investors.

• “A Whole Foods at your doorstep” isn’t just marketing fluff. It boosts lease-up velocity and commands a premium in rent per square foot.

Florida Roots: 500+ Local Products

Whole Foods Edgewater will highlight the following at this location:

• Seafood from Greg Abrams (Panama City) and Cox’s Seafood (Tampa)

• Produce like lychee and passion fruit from EcoRipe Tropicals in Medley

• Baked goods from Zak the Baker and Bunnie Cakes (both South Florida staples)

• Craft beers and over 700 wines, many from local breweries

• Local design touches, from tropical flora to bird motifs, reinforce Miami pride

This hyper-local focus is a win for both consumers and developers, as it creates a differentiated retail identity that boosts foot traffic and brand loyalty.

Opening Day = Buzz Builder

• Doors open at 9 a.m. on June 26

• First 300 customers get a custom tote and up to $100 in coupons

• Complimentary sips from Wells Coffee and bites from Zak the Baker

• Gelato pops from Gelatys offered to afternoon shoppers

What It Means for Edgewater

The Whole Foods-Forma pairing is a strong case study in modern urban development:

• Edgewater has arrived — this store confirms long-term residential and retail demand

• Investors should watch the leasing performance post-opening; expect velocity to tick up

• Grocery-anchored real estate is more than a trend — it’s a durable model for value creation

Expect more developers to chase similar models in Miami and other Sunbelt growth nodes