Jun 27, 2024
UK Restaurant Chain Pret A Manger Launches SoCal Expansion Plan
Pret A Manger, a U.K.-based quick-service chain, has inaugurated its first store in Los Angeles, specifically in the Westwood neighborhood.
Traded Editorial
Pret A Manger, a U.K.-based quick-service chain, has inaugurated its first store in Los Angeles, specifically in the Westwood neighborhood. This marks the start of the company’s expansion into California, with plans to open more stores in Studio City, Century City, Hollywood, and Beverly Hills in the upcoming years.
Expansion Plans and Goals
This Los Angeles venture is part of Pret's broader strategy to grow its presence in the United States, targeting a total of 300 stores by 2029. The company had initially planned to expand into California five years ago, but these plans were delayed by the pandemic.
Leadership Perspective
Jorrie Bruffett, president of Pret A Manger North America, expressed confidence in the Los Angeles market and excitement about introducing Pret's offerings to more customers in the area. The partnership with Dallas Holdings Limited is expected to enhance the customer experience and ensure the brand's successful expansion in the region.
Product Offerings
Customers at Pret A Manger can enjoy a variety of products, including sandwiches, salads, baked goods, and organic coffees and teas. The company is known for its quality and selection, which has been well-received in other markets.
Sustainability and Community Efforts
Shane K Thakrar, co-founder of Dallas Holdings Limited, highlighted the success of Pret shops in the U.K. and New York City and expressed enthusiasm about bringing the same quality service to the West Coast. He emphasized the company's commitment to making a positive impact both locally and globally, including donating unsold food to food rescue partners such as Rescuing Leftover Cuisine in Los Angeles.
Background and Global Presence
Founded in London in 1986, Pret A Manger now operates over 650 shops worldwide, employing more than 12,000 team members across 18 markets. This expansion into Los Angeles is a significant step in the company's ongoing growth and international presence.