Prosper, Forte Pitch 80-Story Wellness-Focused Condo Tower in Miami's Brickell

Key Points

• 945-foot tower planned for 1040 S. Miami Ave in Brickell, just steps from Metromover.

• Includes 250 condos, 48 condo-hotel units, 100 hotel rooms, and 1,900 sq ft of restaurant space.

• Wellness-focused amenities like IV infusions, cold plunges, and red light therapy aim to set the building apart.

Brickell’s skyline could soon welcome one of its tallest buildings yet. Prosper Group and Forte Development have filed plans for an 80-story mixed-use tower at 1040 South Miami Avenue, a site once earmarked for a Virgin Hotel. With a height of 945 feet, the development would become one of Miami’s tallest and most wellness-focused skyscrapers.

Towering Vision: What’s Planned

• 80 stories tall, the tower would reach 945 feet, qualifying it as one of the tallest buildings in Florida.

• The developers are seeking approval under Miami-Dade’s Rapid Transit Zone (RTZ), allowing for increased density due to proximity to public transit.

• Located a block from the Brickell Metromover, the project taps into the city’s evolving TOD (transit-oriented development) strategy.

What’s Inside: Condos, Hotels & Amenities

• 250 condos for sale and 48 condo-hotel units, targeting short-term and hybrid investors.

• 100 hotel rooms will be operated under a yet-to-be-named branded flag.

• Wellness-centric amenities include:

  • On-demand IV infusions

  • Cold plunge pools

  • Red light therapy

  • Infrared saunas

  • Full-service fitness center

• The plan also includes 1,900 sq ft of restaurant space to activate the ground level.

Developers & Design Team

• Prosper Group, led by Jay Roberts, is making its South Florida debut with this project.

• Forte Development, headed by Marius Fortelni, joins as a co-developer.

• The architecture firm, ODP Architecture & Design, is based in Hollywood, FL.

• Legal filings were handled by Bercow Radell Fernandez Larkin & Tapanes.

Market Context & Site History

• The site, currently owned by FX South Miami LLC, is under contract for $40 million.

• Previously slated for a Virgin Hotel with co-living elements—those plans fell through amid market shifts.

• The proposed project aligns with broader trends in Brickell, where ultra-luxury towers and branded residences are redefining the area’s condo inventory.

• It follows recent major announcements nearby, such as Swire’s One Brickell City Centre supertall and JDS Development’s 62-story 1 Southside Park.

This 80-story proposal reinforces Brickell’s transformation into a high-density, luxury lifestyle corridor. With its focus on wellness and transit accessibility, the project resonates with current demands of affluent buyers seeking both health and convenience. High-profile projects underway in the area include the St. Regis Brickell, Dolce & Gabanna Residences, Mercedes-Benz Places, Baccarat Residences, The Standard, Brickell and more.