Modern Tower and Landmarked Loft Residences Relaunch as 222 Les Tower + Lofts

NEW YORK, NY – JUNE 11, 2024 – Optimum Asset Management, a real estate investment and development firm, announced today that its new luxury tower and reimagined landmarked loft building in Downtown Manhattan is relaunching as 222 LES Tower + Lofts, with sales and marketing now led by Corcoran Sunshine Marketing Group. With a 6,700 square-foot private park and suite of newly furnished amenities by Paris Forino set to be unveiled soon, 222 LES Tower + Lofts offers abundant tranquility and charm surrounded by the effervescent culture and creative energies of the Lower East Side.

 

“We’re proud to introduce 222 LES Tower + Lofts with Corcoran Sunshine Marketing Group,” said Matthew Barry, CEO, Optimum Asset Management USA. “Offering modern design, an abundance of amenities and panoramic views, 222 LES Tower + Lofts provides the sought-after immersive experience that buyers are looking for in one of New York City’s most culturally rich neighborhoods.”

 

Situated on the corner of East Broadway and Clinton Street on the vibrant Lower East Side, 222 LES Tower + Lofts artfully connects a new 28-story luxury tower with a reimagined 11-story landmarked loft building to comprise a boutique collection of just 70 light-filled residences—many with expansive skyline and river views. Inspired by the fabric of the Lower East Side, the acclaimed New York-based architectural firm, SLCE Architects, together with the architectural design studio S4 Architecture designed 222 LES Tower + Lofts to fit effortlessly into the historic surroundings of the neighborhood.

 

Ranging from studio- to four-bedrooms, including limited tower full-floors and two exquisite duplex loft penthouses, 222 LES features warm, crafted interiors by the award-winning Paris Forino. With chic details including white oak flooring, custom kitchens with fluted glass cabinetry, bespoke Waterworks fixtures, and top-of-the-line appliances, modern luxury exudes at every touchpoint. Many residences showcase captivating views of the East River and New York City skyline, while select homes feature private terraces.

 

“We’re thrilled to represent this thoughtfully laid out collection of homes and lead sales at 222 LES Tower + Lofts,” said Katie Sachsenmaier, Senior Sales Director for Corcoran Sunshine Marketing Group. “This building embodies the best of the Lower East Side and we’re confident its balance of historic and modern design will resonate with buyers seeking an elevated lifestyle in this charming neighborhood.”

 

Complementing this elevated offering, 222 LES Tower + Lofts features 14,000 square feet of indoor and outdoor amenities, most notably the park with areas dedicated to relaxation and entertaining. The robust fitness and wellness programming includes a 40-foot indoor swimming pool with cabanas and locker rooms, and a state-of-the-art fitness center with yoga studio. Additionally, the amenities provide ample space for gatherings and co-working with direct access to the private park, as well as areas dedicated to furthering creative pursuits. Residents of 222 LES Tower + Lofts are welcomed by a 24-hour doorman attended lobby and have access to a live-in resident manager, bicycle storage, cold storage with room for fresh food and flower deliveries, and private storage available for purchase.

 

With proximity to multiple parks and the ever-developing East River waterfront, specialty retail, and a world class art and culinary scene—life at 222 Tower + Lofts captures the fresh energy of the Lower East Side from a tranquil park side setting.

 

Residences at 222 LES Tower + Lofts start at $799,000, with sales and marketing being handled exclusively by Corcoran Sunshine Marketing Group. For additional information or to schedule an appointment, please contact the sales team at (212) 970-0222 or [email protected] or visit www.222LES.NYC.

 

ABOUT OPTIMUM ASSET MANAGEMENT

Optimum Asset Management is a real estate investor and developer with keen insight into the world of residential and commercial markets in Germany and US. Their breadth of international real estate and financial expertise has brought 222 LES Tower + Lofts to life. www.optimumam.com

 

ABOUT CORCORAN SUNSHINE MARKETING GROUP

With more than 30 years of experience in marketing and collective sales of more than $58 billion, Corcoran Sunshine Marketing Group is the recognized industry leader in the researching, planning, design, marketing, and sale of luxury residential development, both in the United States and across the globe. Bringing together the best and brightest minds in the business and bolstered by incomparable market knowledge and innovative strategic vision, Corcoran Sunshine has consistently been ranked the top marketing and sales organization in the industry.