Mar 30, 2026
L&L Holding, Oak Row Sign 5 Retail Leases at Wynwood Plaza in Miami
Traded Media
Traded Editorial
- Five tenants signed for 5,650 square feet of retail space
- Majority of deals structured as 10-year leases
- Office anchored by Amazon with strong preleasing
What the new leases mean for Wynwood Plaza’s lease-up
L&L Holding Company and Oak Row Equities continue to push Wynwood Plaza toward stabilization with five new retail deals that activate the project’s street frontage. The additions include H&H Bagels, Sanguich, Megaformer Studio, S-Paw, and Eternity Nail Salon, filling out key small-shop spaces along Northwest 29th Street. The emphasis here is not just occupancy but quality of tenancy and lease duration. With multiple 10-year commitments, ownership is locking in dependable income early in the asset’s lifecycle.
What the tenant mix means for foot traffic and retention
The retail strategy is focused on daily-use and experience-driven concepts rather than traditional retail. Food, fitness, and service tenants naturally generate repeat visits, which is critical for mixed-use performance. This type of lineup keeps the property active throughout the day. Morning coffee and bagels, midday lunches, after-work fitness, and evening dining all contribute to consistent traffic flow. That consistency supports stronger tenant sales, which in turn improves renewal probability and long-term rent growth for landlords.
What Amazon’s presence means for office and retail synergy
The office tower spans 266,000 square feet and is anchored by Amazon, with more than half of the space already leased. A tenant of that scale brings immediate credibility and a built-in workforce that feeds directly into the retail component. This is a key driver for ground-floor retail success, especially in urban mixed-use assets. In the current office environment, securing a major tenant like Amazon significantly reduces risk and supports overall asset valuation.
What the residential units mean for built-in demand
Wynwood Plaza also includes 509 rental units that began leasing in 2025. This creates a steady, on-site customer base that supports the retail tenants beyond typical business hours. Residents provide reliable demand for essentials and services, helping smooth out fluctuations tied to office occupancy or tourism. This layered demand structure is what makes mixed-use developments more resilient, giving landlords multiple revenue drivers within a single asset.
What the location means for long-term upside
The project sits at the intersection of Wynwood, Midtown, the Design District, and Edgewater, one of Miami’s fastest-growing corridors. Backed by Shorenstein Investment Advisers and Claure Group, the development is positioned to benefit from continued population growth, tourism, and capital inflows into the area. For investors, this location offers strong fundamentals with long-term appreciation potential tied to one of South Florida’s most active submarkets.