Calvin Klein, owned by PVH Corporation, is set to open a flagship store in New York City next year. The store will span 7,300 square feet at 530 Broadway in Soho, a property owned by developer Michael Shvo. This announcement highlights Calvin Klein's efforts to strengthen its presence in key markets as part of its brand-building strategy.
A Shvo-led partnership acquired the 11-story property at 530 Broadway in 2020 for $382 million. Located at the corner of Spring Street, the property integrates three adjacent structures that were redeveloped last year. The new Soho flagship marks a return for Calvin Klein, following the closure of its 20,000-square-foot Madison Avenue store in 2019.
Manhattan's retail market has shown significant recovery post-pandemic, with prime retail space availability hitting a record low of 14.7 percent from July to September. This marks a stark contrast to the 28 percent peak during the second year of the pandemic in 2021. Currently, only 202 retail spaces are available, down from 210 in the previous quarter and well below the pre-pandemic average of 21 percent in 2019.
Soho has played a prominent role in Manhattan’s retail rebound, with availability rates dropping from 34.6 percent in 2021 to just 11.5 percent in the latest quarter, according to a JLL report. Asking rents in the area have seen a modest 3 percent increase year-over-year, now averaging $301 per square foot, reflecting the neighborhood's revitalization as a prime retail destination.
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