Insta360 Signs First U.S. Lease For 1,100 Square Feet At 1515 Broadway Times Square
1515 Broadway
$1,000
$1,000/SF
Building Size
1,100 SF
Asset Type
Retail
Closing
Jul 8, 2026
AI
The property asset involved is a retail space located at 1515 Broadway in the Times Square market. The asset features a square footage of 1,100 and an asking rent of $1,000 per foot.
Summary of transation details:
- Property Type: Retail
- Transaction Amount: $1,100,000
- Address: 1515 Broadway
- Market: Times Square
- Landlord: Marc Holliday - SL Green
- Tenant: JK Liu - Insta360
- Landlord's Representative: Ross Berkowitz - Newmark
- Tenant's Representatives: Louis Franco & Joseph Isa - Isa Realty Group
The tenant, Insta360, has signed its first U.S. lease and is planning to utilize the space for product demonstrations, creator events, and community engagement, with an expected opening in August or September.
Players
New York Retail Market Snapshot
Boundary boundary · Retail · Lease transactions
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Purchase Price
Annual NOI
Loan Amount
Interest Rate (%)
Loan Term (yrs)
Down Payment (%)
Cap Rate
15863.00%
Cash-on-Cash
-4533.69%
Monthly Payment
$14,164
Annual Debt Svc
$169,964
Annual Cash Flow
$-11,334
DSCR
0.93