Habiza Raises $2.5 Million Seed Round Led By Supernatural Ventures And Vanquish Equity

Habiza, a hummus brand founded by Gen Z entrepreneur Jonathan Srour, has secured a $2.5 million seed round led by Supernatural Ventures and Vanquish Equity. This funding is intended to support the brand's swift expansion and operational needs.

Summary of transaction details:

• Deal Type: Seed
• Transaction Amount: $2,500,000
• Company: Habiza
• Founder: Jonathan Srour
• Headquarters: Los Angeles, California
• Notable Investors: Supernatural Ventures, Vanquish Equity, Elliot Tebele, Ben Kaplan, Caleb Pressley, Sean Rad, Robbie Cummings, Jake Fleshner

Habiza has distinguished itself as the first hummus company to establish an exclusive supply chain partnership for tahini in collaboration with US manufacturer Seeds n Snacks. Founded at the age of 19 in his parents’ driveway, Jonathan Srour has propelled Habiza to become the fastest-growing hummus brand in the Natural Channel, achieving the third-largest dollar growth in its category according to SPINS.