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BIG3 is a professional 3-on-3 basketball league co-founded by Ice Cube, which is currently merging with Graf Global Corp. in a SPAC deal valued at $290 million. The league aims to expand its operations and allow fans to invest directly in its future.
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BIG3 Secures $17 Million Investment From Athlon And Other Investors At $290 Million Valuation
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Aug 24, 2026