Seachange Partners Starts Construction on 45-Unit Affordable Housing Project in Hollywood

• Seachange Partners has started excavation at 1248 N. Cherokee Avenue, Hollywood, Los Angeles.
• Plans call for a five-story building with 45 apartments, including one manager’s unit.
• The remaining apartments will be reserved for low- and moderate-income renters.
• The project will have no on-site parking and is designed by Aaron Brumer & Associates.

45 Affordable Apartments Coming to Hollywood

Construction is moving forward on a new affordable housing development near Santa Monica Boulevard and Highland Avenue in Hollywood. Seachange Partners is bringing 45 apartments to the neighborhood, adding to Los Angeles’ ongoing push to expand housing supply. The project highlights how affordable housing incentives can support denser residential development. Here’s a closer look at the developer, project design, and the role of density bonus incentives.

Seachange Starts Hollywood Housing Project

Excavation is underway at 1248 N. Cherokee Avenue, where Seachange Partners plans to build a five-story property with 45 one- and two-bedroom apartments. Aaron Brumer & Associates is designing the development, which is depicted as a contemporary low-rise building. The project will not include on-site parking, prioritizing residential space within the planned structure. Seachange Partners is also developing similar apartment projects in the Palms and Sawtelle communities.

Affordable Housing Unlocks Density Bonus

With the exception of a required manager’s unit, the apartments are planned for low- and moderate-income renters. This affordability component makes the development eligible for density bonus incentives, allowing a larger building than standard zoning would otherwise permit. Los Angeles’ density bonus framework offers qualifying residential developments incentives such as increased density and parking relief in exchange for affordable housing.  For developers, these incentives can help make projects feasible in high-cost markets while adding housing for renters who may be priced out of market-rate apartments.

Hollywood’s Multifamily Growth Continues

The Cherokee Avenue development is part of a broader wave of residential construction in Hollywood. The Hollywood Partnership’s development dashboard has reported dozens of multifamily projects in the neighborhood’s pipeline, reflecting continued investment in housing. For landlords and investors, the project underscores how affordability requirements and zoning flexibility are shaping new supply. Its no-parking design also reflects an approach that prioritizes residential units over traditional parking provision.

Investor Takeaway

Seachange Partners’ 45-unit development brings affordable housing to Hollywood while using density bonus incentives to support a five-story building. As Los Angeles encourages housing production, projects like this show how zoning flexibility can influence development economics and the city’s rental supply.