Key Points
Located on the 2nd floor of AC Hotel Miami Brickell at 115 SW 8th Street, opening June 27
3,600 sq ft, two-level venue with five Trackman iO simulators, full-service bar, and elevated clubhouse menu
Memberships start at $145/month; premium tiers offer peak-hour access, bag storage, lessons; rentals $65–90/hour
Miami's Brickell is welcoming a cutting-edge fusion of sports, tech, and hospitality. The Tips Golf, founded by former Wall Street exec Alejandro Piekarewicz and creative director wife Elise, combines elite indoor golf simulators with lounge-level dining, drinks, and instruction by ex-pro Landon Michelson.
Spanning 3,600 sq ft across two levels, the space blends warm wood, caramel leather, and sleek marble, alongside floor‑to‑ceiling city views.
Five Trackman iO bays—industry-leading simulators trusted by pros—support both practice and play.
Architected by Stalemate Creative, the studio feels luxe yet cozy, balancing high-tech performance with laid‑back hospitality.
Landon Michelson, a Miami native and former pro, leads the instructional program—melding swing mechanics, mental game, and data analytics.
Simulator bays also double as unique venues for corporate outings, birthdays, and client entertainment, with customizable packages ideal for Brickell‑based professionals.
Full bar crafted by a certified sommelier offers signature cocktails (e.g., “Caribbean Transfusion”), premium wines, and craft beers.
The menu takes clubhouse classics up a notch: steak tacos with chimichurri, BBQ chicken flatbreads, shrimp cocktail, and a playful “bucket of balls” of sugar-coated donuts.
According to founder Alejandro, “technology enhances but doesn’t replace the authentic golf experience”—and the food and hospitality echo that philosophy.
Standard membership starts at $145/month, including off-peak simulator time, booking priority, partner discounts, and F&B perks.
Premium tier at $295/month adds peak‑hour access, bag storage, unlimited play, and deeper savings.
Bay rental: $65/hour off‑peak, $90/hour peak; clubs available onsite.
Tech + hospitality hybrids are shaping up as standout retail leisure assets, especially in urban centers.
Situated in Brickell's dense financial core, The Tips taps into a high‑earning demographic craving indoor, climate‑controlled recreation.
On‑site memberships and hourly rates offer diverse revenue streams, while F&B margins and event bookings add upside.
The Tips Golf arrives at the perfect moment—seamlessly merging cutting-edge simulation technology with the ambiance of an upscale clubhouse and a dynamic, multi-stream revenue model. For commercial real estate investors and landlords, it points to a rising trend: high-end experiential venues that fuse sport, socializing, and lifestyle under one sophisticated roof. As demand for immersive, activity-driven concepts grows, this model is poised to inspire a new wave of hospitality-sport hybrids across mixed-use urban developments.
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