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Brickell’s New Indoor Golf Hub Opens Friday

Traded Media
by Traded MediaShare
Florida
Retail

Key Points

  • Located on the 2nd floor of AC Hotel Miami Brickell at 115 SW 8th Street, opening June 27

  • 3,600 sq ft, two-level venue with five Trackman iO simulators, full-service bar, and elevated clubhouse menu

  • Memberships start at $145/month; premium tiers offer peak-hour access, bag storage, lessons; rentals $65–90/hour

Miami's Brickell is welcoming a cutting-edge fusion of sports, tech, and hospitality. The Tips Golf, founded by former Wall Street exec Alejandro Piekarewicz and creative director wife Elise, combines elite indoor golf simulators with lounge-level dining, drinks, and instruction by ex-pro Landon Michelson. 

Tech‑Driven Design & Atmosphere

  • Spanning 3,600 sq ft across two levels, the space blends warm woodcaramel leather, and sleek marble, alongside floor‑to‑ceiling city views.

  • Five Trackman iO bays—industry-leading simulators trusted by pros—support both practice and play.

  • Architected by Stalemate Creative, the studio feels luxe yet cozy, balancing high-tech performance with laid‑back hospitality.

Instruction & Event Hosting

  • Landon Michelson, a Miami native and former pro, leads the instructional program—melding swing mechanics, mental game, and data analytics.

  • Simulator bays also double as unique venues for corporate outings, birthdays, and client entertainment, with customizable packages ideal for Brickell‑based professionals.

Food, Drinks & Hospitality

  • Full bar crafted by a certified sommelier offers signature cocktails (e.g., “Caribbean Transfusion”), premium wines, and craft beers.

  • The menu takes clubhouse classics up a notch: steak tacos with chimichurri, BBQ chicken flatbreads, shrimp cocktail, and a playful “bucket of balls” of sugar-coated donuts.

  • According to founder Alejandro, “technology enhances but doesn’t replace the authentic golf experience”—and the food and hospitality echo that philosophy.

Memberships & Pricing

  • Standard membership starts at $145/month, including off-peak simulator time, booking priority, partner discounts, and F&B perks.

  • Premium tier at $295/month adds peak‑hour access, bag storage, unlimited play, and deeper savings.

  • Bay rental: $65/hour off‑peak, $90/hour peak; clubs available onsite.

CRE Investor Perspective

  • Tech + hospitality hybrids are shaping up as standout retail leisure assets, especially in urban centers.

  • Situated in Brickell's dense financial core, The Tips taps into a high‑earning demographic craving indoor, climate‑controlled recreation.

  • On‑site memberships and hourly rates offer diverse revenue streams, while F&B margins and event bookings add upside.

The Tips Golf arrives at the perfect moment—seamlessly merging cutting-edge simulation technology with the ambiance of an upscale clubhouse and a dynamic, multi-stream revenue model. For commercial real estate investors and landlords, it points to a rising trend: high-end experiential venues that fuse sport, socializing, and lifestyle under one sophisticated roof. As demand for immersive, activity-driven concepts grows, this model is poised to inspire a new wave of hospitality-sport hybrids across mixed-use urban developments.

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