Matt arrived at The Plasencia Group in mid-2019, after having founded his own graphic design firm and working as a consultant for The Plasencia Group, alongside many of the Company’s associates, for nearly a decade. During that time, he became intimately familiar with the firm’s culture, services, and clientele, leading him to a full-time position with the firm. Matt had previously served as Vice President of Design at the firm. Leaving his own company was a difficult decision, but his reasoning for joining the Plasencia Group full time came down to “I really grew to enjoy the work I was doing with the team and after working with them for so long, I came to understand that they really respected what I did, and I respect what they do and how they do it.” That mutual respect is ongoing. His responsibilities include developing strategy in all areas of the company’s internal and external marketing activities as well as expanding The Plasencia Group’s brand throughout the hotel industry and the broader commercial real estate investment arena. Matt oversees the entire creative direction for TPG. That includes a vast array of projects: executive summaries, marketing collateral, social... Read More