Miami-raised and Havana born, Alicia Cervera Lamadrid comes from a family whose name is synonymous with luxurious land holdings; she grew up surrounded by real estate, with both parents in the business (Alicia Cervera Sr. founded Cervera Real Estate, Miami’s first real estate firm specializing in developer sales). Cervera Lamadrid joined her mother’s firm in the early 1980s and rose the ranks eventually making her mark with luxury condos in the up-and-coming Brickell Avenue. She took on different roles and learned the business from the ground up.
While family ties may have initially drawn her into the high stakes world of multi-million-dollar properties, it is her sharp business acumen and personable, people-first attitude that keep her among the major players in the industry.
After years of successfully representing Miami’s top developers, the Related Group invited Cervera Lamadrid to join forces in 2000, which resulted in the formation of Related Cervera Realty Services (RCRS). In just ten years, under the leadership of Cervera Lamadrid as President, RCRS sold over 14,600 units, representing over $6.8 billion. During the recession of 2008, Cervera Lamadrid led sales teams... Read More