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Sauz Secures $12 Million Investment From CAVU Consumer Partners And Others

Sauz , the innovative tomato sauce brand founded by childhood friends Troy Bonde (Co-Founder & CEO) and Winston Alfieri (Co-Founder & CMO), has raised $12 million in a funding round led by CAVU Consumer Partne…

By TradedVC Editorial1 min read
Sauz Secures $12 Million Investment From CAVU Consumer Partners And Others

Sauz, the innovative tomato sauce brand founded by childhood friends Troy Bonde (Co-Founder & CEO) and Winston Alfieri (Co-Founder & CMO), has raised $12 million in a funding round led by CAVU Consumer Partners, with participation from Coefficient Capital, Palm Tree Crew, and Strand Equity. Launched in 2023, Sauz is known for disrupting the pasta sauce aisle with bold, unexpected flavors like Hot Honey Marinara and Brown Butter Alfredo, and has already expanded into over 7,000 retail doors nationwide. The new funding will fuel marketing, innovation, and distribution growth, setting the stage for even greater momentum by the end of 2025.

INVESTORS: CAVU Consumer Partners, Coefficient Capital, Palm Tree Crew & Strand Equity

AMOUNT: $12,000,000

HQ: #LosAngeles #California

#VentureCapital #Sauz #CAVUConsumerPartners #CoefficientCapital #PalmTreeCrew #StrandEquity #TroyBonde #WinstonAlfieri #TradedVC

ABOUT THE DEAL

Raise
$12M
Round
Not stated
Company
Sauz
Desk
Deals
Filed
Jun 11, 2025
Investors
  • CAVU Consumer Partners
  • Coefficient Capital
  • Palm Tree Crew
  • Strand Equity
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