Leisure Hydration Secures Series A Funding Led By Midnight Venture Partners With Strategic Investors

Leisure Hydration closed an oversubscribed Series A round led by Midnight Venture Partners, with participation from beverage executives and strategic investors across the industry, as the functional hydration brand accelerates its push into the mainstream. The company said the capital will support team expansion, national retail growth, and a brand refresh as it scales distribution across major retailers including Target, Whole Foods Market, and HEB. Founded in 2022, Leisure has positioned itself in the “modern hydration” category and reported rapid growth driven by its electrolyte and functional ingredient-focused drinks. “We’ve seen incredible organic growth,” said Alex Michaelsen, Co-founder and CEO of Leisure Hydration, as the company looks to extend its momentum into 2026. FOUNDERS: Alex Michaelsen & Steve Michaelsen INVESTORS: Midnight Venture Partners, Doss Cunningham, Asahi Group Beverages & Innovation, LLC; Greg LaVecchia, Jordan Brown, Brian Goldberg, Döehler Group, Mike LaVitola & Brooke Baevsky ROUND: Series A HQ: Venice, California #VentureCapital #LeisureHydration #AlexMichaelsen #SteveMichaelsen #TradedVC

More Deals

View All

Puppy Sphere Secures Seed Round Of $24 Million From Strategic Investors Including The School Of Hard KnocksPuppy Sphere (@ThePuppySphere), a New York-based wellness brand centered on the human-animal bond, has raised a Seed round from a group of strategic investors including The School of Hard Knocks, Tobi Oluwole, Jake Fleshner, Torch Collective, former Massage Envy CEO David Humphrey, and other founders and operators. Founded by Francesca Albo and Lea Burbidge Izquierdo, Puppy Sphere has scaled its puppy yoga concept into a broader experiential wellness platform with 13 studios, corporate wellness programs, brand partnerships, and live activations, serving more than 450,000 customers and partnering with companies including Google, Amazon, Netflix, TikTok, and the NBA. FUN FACT: Puppy Sphere was born from two Canadian founders’ own mental health journeys and has since grown into 13 studios across North America, $14M+ in cumulative revenue, and 450,000+ customers, all without outside capital. Along the way, the brand has welcomed names like Sabrina Carpenter, Simu Liu, Trevor Noah and Alessia Cara, while building a broader wellness platform around the gentle power of puppy therapy. Now Puppy Sphere is opening its cap table for the first time through a strategic angel round, bringing together leaders across media, consumer growth and wellness, including The School of Hard Knocks, former Massage Envy CEO David Humphrey, growth entrepreneur Tobi Oluwole, and Nucleus Network co-founder Jake Fleshner, alongside a broader group of strategic founders and operators. The vision: bring the gentle power of puppy therapy across the globe. FOUNDERS: Francesca Albo (@FrancescaaAlbo), Lea Burbidge Izquierdo (@LeaburbIz) INVESTORS: The School of Hard Knocks (@TheSchoolofHardKnockz), Tobi Oluwole (@TheTobiOluwole), Jake Fleshner (@JakeFleshner) Torch Collective, Heather Stark, Will Bodewes, Craig Zingerline & more ROUND: Seed VALUATION CAP: $24,000,000 HQ: New York, New York #VentureCapital #PuppySphere #TradedPartner #FrancescaAlbo #TradedVC